CLIENT: BRICK CANVAS
Brick Canvas needed promotional materials for the Grand Opening of its new wellness center with six separate venues inside. The primary goal of the project was to create distinctive brands for each of the venues under its own management while still maintaining a harmonious relationship between them. The swag bag approach allowed each venue manager to select a product and label design that worked best for them. Bikram Yoga requested a label for a yoga mat. Lyceum, the TRX workout venue, requested design for an exercise diary. The remaining venues requested simple square tags to be attached to a variety of smaller give-a-way items.